We learned in class that there are ten major search engines. The top dog is Google, then there is Yahoo, MSN, AOL, Alta Vista, HotBot, IWon, Lycos, Netscape, and AllTheWeb. Yahoo has 28% of market share. Most of the search engines work together. Different search engines can provide different results to other engines. Google provides results to AOL, Netscape, IWon, Teoma, Ask Jeeves, and Yahoo! Web Results. Yahoo used to run on Google technology until late 2004, when they broke away and started using their own technology. Updated search engines use crawlers. Crawlers are used to extract information from web pages to put on the search engines results page. Crawlers look for keywords so they can find what the user is looking for.

Google has been the favorite search engine since 1994. Overture stands next to Google in number of searches per day. Overture is owned by Yahoo and gets 167 million searches a day. Google gets over 250 million searches a day. Overture was the first search engine to come up with a ppc program. There are things you can do to help the popularity of your web page on the SERP. Location of keywords, content, and anchor are on page factors that will rise your place on a search engine. Some off page factors that will help you include length of your site, link analysis, and link popularity.

In our okanecert class it is important to think on a global scale when you are designing a web page. You must think that some of the people on the internet can’t read english. And they might not know about your culture or values. You can translate your pages using a variety of methods. When you translate your page it won’t be perfect, but it will be readable so experts can clean it up. This will provide you with additional traffic from search engines.

I think it is important for people to translate their pages so people from all around the world can read your page and not having to worry about translating it themselves.

È importante da pensare su una scala globale quando state progettando un Web page. Dovete pensare che alcuna della gente sul Internet non possa leggere l’inglese. E non potrebbero sapere circa la vostri coltura o valori. Potete tradurre le vostre pagine usando una varietà di metodi. Quando traducete la vostra pagina che non sarà perfetta, ma sarà leggibile in modo da gli esperti possono pulirli in su. Ciò vi fornirà traffico supplementare dai motori di ricerca. Penso che per la gente sia importante tradurre le loro pagine in modo da la gente tutto l’intorno dal mondo può leggere la vostra pagina e non dovendo preoccuparsi per la traduzione esso essi stessi.

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